Two weeks after its proposed purchase of rival bookmaker Tatts Group Limited was approved by Australia’s national competition regulator and Tabcorp Holdings Limited has now revealed that its Sky Racing World subsidiary has inked a significant deal with the Korea Racing Authority.

Melbourne-based Tabcorp Holdings Limited revealed that its latest agreement is to see Sky Racing World distribute horseracing content from tracks operated by the Korea Racing Authority including LetsRun Park Seoul and Busan-Gyeongnam to advance deposit wagering sites throughout the Americas and Europe.

“South Koreans wager over $7 billion annually on horseracing and the quality of the country’s racing is comparable to our core Australian product,” read a statement from David Haslett, President and Chief Executive Officer for Sky Racing World. “It therefore serves as an important addition to the international horseracing content we provide to advanced deposit wagering [sites].”

Tabcorp Holdings Limited declared that Sky Racing World will distribute its first of some 50 South Korean simulcast events from August 3 featuring commentaries in English before the weekly Thursday and Friday schedule climaxes on September 9 with a feed from the second annual G1 Keeneland Korea Cup.

“The Korea Racing Authority has been operating thoroughbred horseracing in Korea for nearly 100 years,” read a statement from Seong Won Jeon, Marketing Director for the Korea Racing Authority. “With its rich field size and easy-to-learn form, more than 1,000 races are simulcast annually in countries like Australia, Singapore and Malaysia. With this partnership with Sky Racing World, we hope race fans in the Americas will see and feel the excitement and the thrill that Korean racing has to offer.”

Sky Racing World inks Korea Racing Authority distribution deal was last modified: July 7th, 2017 by Adam Morgan